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dc.contributor.authorCristóbal Fransi, Eduard
dc.contributor.authorDaries Ramón, Natalia
dc.contributor.authorFerrer Rosell, Berta
dc.contributor.authorMariné Roig, Estela
dc.contributor.authorMartín Fuentes, Eva
dc.date.accessioned2020-03-30T14:07:49Z
dc.date.available2020-03-30T14:07:49Z
dc.date.issued2020-03-02
dc.identifier.issn2071-1050
dc.identifier.urihttp://hdl.handle.net/10459.1/68380
dc.description.abstractIn this article, we introduce the themes and approaches covered in this special issue on Sustainable Tourism Marketing. Its objective has been to analyze the main contributions made as a result of research related to sustainable tourism-marketing management and current trends in this field. This issue has gathered articles about the marketing of destinations and the marketing and communication management of companies and tourism organizations from a sustainable tourism perspective. This editorial piece provides a useful introduction to the relationship between tourism and sustainable marketing management that can be used by researchers and practitioners to develop tourism marketing strategies from a sustainable perspective.
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.relation.isformatofReproducció del document publicat a https://doi.org/10.3390/su12051865
dc.relation.ispartofSustainability, 2020, vol. 12, núm. 5, p. article 1865
dc.rightscc-by (c) Martín et al., 2020
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectSustainable tourism
dc.subjectTourism marketing
dc.subjectDestination management
dc.subjectDestination marketing organization
dc.subjectTourist behavior
dc.titleSustainable tourism marketing
dc.typeinfo:eu-repo/semantics/article
dc.date.updated2020-03-30T14:07:49Z
dc.identifier.idgrec029830
dc.type.versionpublishedVersion
dc.rights.accessRightsinfo:eu-repo/semantics/openAccess
dc.identifier.doihttps://doi.org/10.3390/su12051865


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cc-by (c) Martín et al., 2020
Except where otherwise noted, this item's license is described as cc-by (c) Martín et al., 2020